I’m back! I’ve taken a leave from blogging for a time for two reasons (1) I’ve been working on completing my DMA Certified Marketing Professional certification and (2) The economy is rebounding and we’ve been very busy (good news for all of us!)
The DMA Certified Marketing Professional certification as been incredible. The DMA Certified Marketing Professional Certification is a one-of-a-kind direct marketing certification program that provides the insights and knowledge necessary to excel in today’s increasingly digital climate. The program consists of 16 eLearning courses focused on all aspects of direct marketing. Ten essential courses deal with the core aspects of direct marketing, from creating the offer, database management, analytics, direct mail best practices and more; four advanced courses cover database marketing, direct marketing math and finance, social marketing and email marketing; and two elective courses complete the program. It is a college level group of coursework that took me 4 months to complete! (Each course takes 2-4 hours of self-paced online learning and study).
We have been steadily working to help bring “Integrated Marketing Services” to the small and medium business. As the below video illustrates, it can be critical to your message’s success. Let me help you take your marketing to the next level!