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Tag: Customer Service

9 Steps To Implementing A Social Media Marketing Strategy

Social Media is like any other marketing channel, you have to have goals, objectives and ways to measure and identify if it is succeeding or not. Social media and and probably should be part of your efforts, but not necessarily ALL Social Media channels.

Are You Marketing To Your Customers?

Organizations will spend great amounts of money and time looking for new prospects, and at the same time blissfully (or stupidly) ignoring their existing customers and not realizing that many are moving on to other vendors without them really knowing. Finding new business is certainly important, but remember that your existing customers are your most valuable asset!