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Tag: social media orlando

Content marketing trumps traditional marketing

  Content marketing is what I like to call nonchalant advertising because your content is so good that people do not even realize your marketing. A better definition of content marketing is: creating free, quality content that engages your company’s

Social media has no return on investment

Yesterday, I sat down with a client to talk about her company’s online presence, or rather the lack-there-of. Despite the fact that the woman is extremely intelligent and knows the ins-and-outs of social media, online marketing and much more, she

PIP Social creates content for clients

  We know content is king. We also know that you don’t have time to worry about what you’re going to blog about. Now, there’s PIP Social for that. Click here to tell us your top two competitors, and we’ll

It is better to outsource social media

Fifty-two percent of marketers cite difficulties in accurately measuring ROI as their biggest source of frustration in social marketing, and 83 percent of marketers indicate that social media is important for their business. These two statistics tell me that marketers know

Download eBook: Using social media to engage users and increase sales

Click here to download the complete eBook: Using social media to engage customers and increase sales