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Category: Direct Mail

Direct Mail…6 Reasons to Try an Old Standby Again

So your email blasts are being ignored, your social media is not blowing up with hits or leads, what are your going to change to impact your sales? Direct Mail has been put on the back burner by many marketers,

The Holy Grail of Mail

So frustrating!! Doing all you can, gathering marketing committees, questionnaires, hours upon hours of data research, market testing and getting very few results. Why not start with the best prospects possible to begin with? Why start with 1,000 questionable prospects

A Real Estate Agent’s Guide to Marketing

A Real Estate Agent’s Guide to Marketing   Your success as a real estate agent is directly linked to your ability to market yourself effectively—PIP is here to help you accomplish this every step of the way.   GETTING STARTED…

Face It!

The Internet has introduced so many new marketing channels through various sites, email, messaging, social media, and social sites. Facebook was once a simple platform to connect with friends and family. Now, you can’t scroll through your feed without advertisements,

Stop trying to sell people something!

I hear you vehemently telling me, “We are a business. Of course we are trying to sell our customers something!!”. People are very intelligent. They know when they’ve been given a line. They know when a company is just fishing

Print is Not Dead!

I know what you’re thinking. We live in an age where technology is running rampant. An age where a single thought, comment or idea can be shared with billions of people across the whole world with just the push of

9 Reasons to Reconsider Direct Mail vs. E-mail

E-mail has become like any other marketing channel, oversaturated and consumers are weary of the onslaught, while Direct Mail is enjoying more success! In 2012 total worldwide email traffic reached 144.8 Billion and almost 69% of those messages were spam.

Direct Mail, Still a Powerfull Tool in the Marketing Arsenal

New Research shows mail is more effective than businesses think! Sometimes we get so caught up in all the new digital and online marketing options, we forget that some of the traditional methods are still up there in their effectiveness

Twitter poll: Have you used Every Door Direct Mail

Top 10 Direct Mail Do’s and Dont’s

The mast important part of a successful direct mail campaign is the target list. Your message has to get to the RIGHT PERSON at the RIGHT TIME to get acted on. Successful direct mail is a lot more than the